So you’ve gotten situated in the “basic” features of Instagram and maybe you’ve even found some flow in content creation and marketing.
Now you might find yourself wondering…
How do I make a difference on Instagram?
How do I add to the value of instagram without being part of the noise?
How do I share my personality?
How often do I actually promote something, explicitly, versus simply sharing parts of myself and my work (aka implicit marketing)?
How do I center accessibility in my content?
How do I make reels with others through the new collaboration functionality?
Heck, how do I make reels that aren’t simply a video of my dog being cute?
If these questions resonate, we’ve got you!
In this virtual workshop, we’ll break down…
discovering and sharing your personality and your voice
creating an impactful marketing timeline to launch a new offering
teaching through your marketing
accessibility considerations—why you need them and how to make them happen with ease
collaborating on reels and making reels meaningful
…and more!
We’ll focus on the value of centering relationship in our marketing and building community as an antidote and narrative flip to common marketing tropes rooted in transaction and manipulation.
And we’ll also explore the ways in which we can continue to practice rest, self-care, and community-care while showing up to consistently share about the work we do in the world.
Marketing doesn’t have to be spooky and you don’t have to reinvent the reel.
Join us on Zoom—Saturday, May 28th, 9-noon Pacific / noon-3pm Eastern.
Recordings will be available for anyone who isn’t able to attend live. Zoom links will be sent by Friday, May 27th at noon Pacific. If registering after this time, you can expect to receive the link shortly before the workshop.
Pricing:
Your ticket purchase is non-refundable and registration is available according to a three-tiered justice pricing structure. You are invited to reflect on what you are able to contribute and if you are in a position to pay at the higher end of the scale to support others who are not positioned to pay the highest tier of the scale. No one will be turned away for lack of funds! If you need additional support, please contact me directly.
Community (supported by your peers): $30
Sustain (covers your enrollment): $50
Support (covers your enrollment and supports your peers): $60
Workshop Facilitators
Tristan Katz
Tristan is a writer, educator, and digital strategist based on the ancestral land of the Cowlitz and Clackamas peoples, now known as Portland, OR. Tristan offers justice-focused marketing group mentorship programs for yoga and wellness professionals, along with workshops and trainings centered around queer identity and transgender awareness with an anti-oppression and intersectional lens. You can follow them on Instagram @tristankatzcreative.
Riss Giammalva
Riss is a content creator, communication specialist, yoga instructor, and all around joyful movement enthusiast living on Waawiyatanong land [Detroit(ish), MI]. In the content creation world, their main goal is to assist folks in communicating their ideas on a grand scale. In the wellness world, they aim to help those who don’t fit the ‘mold’ find joy in moving again; specifically, Riss is interested in working with larger bodied, queer, trans, and disabled populations. You can follow them on Instagram, @SpookiYoga.